The biggest dome ever constructed in the Middle East
A 360 degrees projection in the biggest dome in the world, a first where the story of Beirut was told with projection, and more than 20 actors.
a world of its. communications
its. events
With our incredibly high standards, creativity, and experience, its. events will always exceed the client's expectations by combining big ideas with our professionalism, adding a generous dash of innovation, and bringing all details together, using our thorough and methodical approach. The result is a fantastic and memorable event of exceptional quality.
the records firsts, records
firsts, records
& full stops
The first to bring Formula 1 to Lebanon
its. and Red Bull were the first to bring Formula 1 to Lebanon in a day that few will forget.
Guinness record of the biggest screen in the world
its. became a Guinness World Record holder for the Beirut Corporate Games show. A screen bigger than 2 football fields, where the Story of Beirut was told, with more than 300 artists between musicians, dancers and actors.
Conceived and developed in 5 days
Commissioned and delivered in less than 5 days, the Beirut new year party was a regional and global hit, with its 4 stories stage.
The first aerial countdown
Ranked among the top 10 best new year celebrations in the world by National Geographic, its. delivered a memorable party in Beirut with a countdown that was seen from the sky. A first in the world.
The first animated feature film made in Lebanon
From the its. events reel — project details to confirm.
what is a big show exactly?
excitement, entertainment, wow factor, suspense, laughs, amazing contents, spectacular performances, unforgettable music, art and poetry mixed in a passionate rhythm… but also… safety, security, crowd management, procedures, superior materials, cutting edge technology, hospitality, courtesy
services
its. what we stage
project names come from the credentials deck — confirm which are its. events’ own before launch.
01
Meeting & Congresses
Strong expertise in the designing and execution of major meetings and congresses, for corporates and institutions. Directly managing every phase of the event.
Generali Insurance Expo · Generali Convention · Toyota Dealers Congress · G7 for the Environment · Reale Insurance Congress
02
Big Shows
Excitement, entertainment, wow factor, suspense, laughs, amazing contents, spectacular performances — and safety, security, crowd management, superior materials, cutting edge technology.
GEA National Day · GEA 500 Drones · Danish M.O.C. Colosseum on Fire · INA 100th Anniversary
03
Music, Art & Fashion
Armani — Milan Fashion Week · Chrysler — Andy Warhol Show · Basquiat Show · IBAC Council · Peroni Village
04
Product Launches
We have detailed processes to get familiar with the product, in order to understand its “brain, mind and soul”.
Nastro Azzurro · Renault · Toyota Camry, Prius & Corolla · Pepsi-Cola · Boss
05
Exhibitions
Our in house production department was formed to address the growing gap between client requirements and supplier limitations in the region. Our strategy is straightforward: “Focus on ROI”.
Toyota KSA Motorshow · Bulgari · Dodge · Sky · GearUp KSA · Jeep-Chrysler · Mercedes
06
Gala Events
The “secret formula” is to build a team that includes brave and fearless creatives who are able to imagine the impossible, and a client “crazy enough” to trust you.
Bulgari — Save the Children · Bulgari Man · Mercedes-Benz SLS AMG · Mondadori · Lexus KSA
07
Road Shows
We think about people first — before brands — and create concepts that delight, provoke and inspire.
Hemyca · Camry KSA · LG · NJOY
08
Team Building
Delivering stimulating experiences through many types of corporate events, from team building to bespoke client or staff events.
INA · EON · Audi · Jeep · Volkswagen
how we work
brain, mind and soul
-
Ask
about audience, business, brand
-
Understand
we highlight all the needs
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Inspire
where analysis meets creation
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Develop
looking at the job from every angle, with the budget
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Convey
turn creativity into reality
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Appraise
even after the end of the activity, our job is not finished
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Evolve
we evolve reviewing and understanding the results